Our performance
GPT’s Corporate Community Investment Protocol aims to capture all material community-related investments made by GPT including:
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Time volunteered by GPT employees
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Direct community investment
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Giving through The GPT Foundation
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In-kind giving, and
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Monetary contributions through donations and sponsorships.
GPT invests significantly in community-valued initiatives and facilities and over the last 12 months this has remained a priority, particularly in providing premium public realm amenities and engagement initiatives. We also continue to invest significantly across the year in diversity and inclusion initiatives, and during 2021 maintained our financial contributions to our GPT Foundation partners.
Corporate Community Investment Reporting - 2021 Results
In 2021, $8.23 million was invested in our communities as detailed below.
|
Contribution |
2021 |
2020 |
Explanation for change in spend |
Examples |
|---|---|---|---|---|
|
Direct community investment |
$6.07m |
$5.86m |
This reflects continued investment in public amenities and spaces such as common areas, and community events |
Playground and community gardens; Family entertainment and community events |
|
Sponsorship |
$0.12m |
$0.05m |
Additional sponsorship were adopted during 2021 |
Sponsorships at corporate and asset level |
|
GPT Foundation |
$0.48m |
$0.45m |
GPT maintained is formal partnership agreements with its non-profit partners during 2021, and ad hoc support was limited due to COVID-19 |
Investment in and donations to our seven Foundation community partners; Matching of workplace giving |
|
Volunteering time |
$0.02m |
$0.03m |
Volunteering was limited in 2021 due to COVID-19. Instead GPT hosted an engagement campaign called Acts of Kindness and Community PAY Day empowering employees to support local initiatives through fundraising campaigns and direct volunteer project funding as donations to Australian registered charities |
GPT employees volunteering throughout the year |
|
In kind provision of charity and community space |
$0.49m |
$0.56m |
GPT continues to provide space to non-profits and community bookings, including tenancies and casual mall leasing opportunities |
Providing space in shopping centres or office building foyers for charity and community events |
|
Management support |
$1.03m |
$0.86m |
Management support and engagement on activities increased during 2021, with recruitment recommencing and additional headcount supporting social sustainability matters |
GPT employees working on programs, activities and systems to deliver community outcomes |
|
Leverage |
$0.02m |
$0.05m |
In 2020, employee giving increased with substantial contributions to the bushfire appeals and this employee contributions returned to prior year levels in 2021 |
Contributions to community organisations facilitated by GPT activities |
Employee giving
The percentage of staff volunteering in 2021 dropped to 5% as a result of the challenges and health precautions during the COVID-19 pandemic. This did not meet GPT’s target of 75%. GPT employees continued to contribute to non-profits and The GPT Foundation through a range of campaigns and initiatives, including GPT’s Acts of Kindness campaign supporting fundraising and awareness raising initiatives for local community partners and non-profits. In 2021, this saw 87.9% of employees engage with The GPT Foundation which was an increase on 2020 (81%).